Content

SPORTBIZ EUROPE is the meeting point for the sports business sector, with a distinctive stamp of genuine and qualified networking, bringing like minded professionals together in a casual and inspiring atmosphere. Set in the exciting city of Barcelona, SPORTBIZ EUROPE hosts face-to-face networking alongside digital streaming, allowing our global community to interact, engage and contribute in real time. A four day event focused on the hottest topics around innovation, digital transformation and market trends shaping the future of our sport.

FAN EXPERIENCE

MATCHDAY, TICKETING, ANALYTICS AND SPORTS FACILITIES

INSPIRING BRANDS

VIDEO HIGHLIGHTS, FAN CONTENT, LICENSES AND RIGHTS HOLDERS

CONTENT & PLATFORMS

STREAMING, OTT, ADAPTED CONTENT, NEW PLAYERS AND GLOBAL FANS

GLOBAL AUDIENCES

TRENDS AND SCENARIOS, ANALYSIS, MARKET FRAGMENTATION

SMART PARTNERSHIPS

SPONSORSHIP. ADDED VALUE AND COMPETITIVENESS. NEW TECHNOLOGIES APPLIED TO BUSINESS.

INNOVATION & WEB3

GAMING, BLOCKCHAIN, PERFORMANCE, SPORTS DATA, BETTING, REVIEW, SMART STADIUMS, STARTUPS & SUCCESS STORIES

Program

Day 1
Pulitzer Barcelona

19:00 - 21:00

Welcome Cocktail

Day 2
Ayuntamiento Barcelona

09:00 - 09:30

Opening

Susana Closa Gerent - Institut Barcelona Esports / Ajuntament de Barcelona
Johan Cruyff Institute

09:30 - 10:00

SPORTS INDUSTRY 2023: WHERE DO WE GO NOW

A pathway for growth and expansion. Global challenges.

Mariel Koerhuis General Manager at Johan Cruyff Institute
laliga olympic fiba padel

10:00 - 10:45

THE BATTLE FOR FAN ATTENTION IN SPORTAINMENT

Winning audiences in an overcrowded battlefield

Benny Bonsu Director of Daily Content, Olympic Channel Services, IOC
Esteban González 3x3 Digital Content Manager at FIBA
María José Silva Trigo Head of LaLiga Experience and Activations
Yasmine Akki Digital & Content Lead at Premier Padel
Lukas Dorda Online Learning Manager at Johan Cruyff Institute
Dragon Rouge

10:45 - 11:30

Building a sports brand that can stretch beyond borders

How to futureproof the brand while building new ventures for sustainable growth

Stefano Capellini Project Manager at Inter Campus, FC internazionale Milano
Vanessa Basora Global Brand & Digital Director - Sevilla FC
Ignacio Soriano Head of Events and Partnerships at FIBA
Joe Hale CEO at Dragon Rouge
Reem Abdalazem Bossaty Sports Writer - Diario AS
COFFEE BREAK

11:30 - 12:00

Coffee Break

Newsbridge

12:00 - 12:45

INCOME REVOLUTION: NEW BUSINESS OUT-OFF-THE-BOX

Content-based revenue strategies. Bringing added value to fans.

Paola Perarnau Director of Marketing Strategy EMEA at The IRONMAN Group
Yvan Lataste Head of Sports - Chief Business Development Officer at Newsbridge
Alex Ferrer Kristjansson Senior Director, Marketing and Communication at Euroleague Basketball
Sergio Aguilar Branding & Communications Director - RCD Espanyol de Barcelona
Johan Cruyff Institute

12:45 - 13:30

ATHLETES TO POWER: LEADING ON AND OFF THE PITCH

In the center of the content strategy

Laia Talarn Marketing & Communication Director at Real Federación Española de Hockey
Albert Sala Moreno Marketing & Communication at Johan Cruyff Foundation
Olya Abasolo Ovtchinnikova Senior Athlete Communications & Digital Activation Manager at the International Olympic Committee
Marina García Urzainqui Professional swimmer - 2012/2020 Olympian
Reem Abdalazem Bossaty Sports Writer - Diario AS
Lunch Break

13:30 - 14:30

Lunch Break

g2 cupra fanatics america servette

14:30 - 15:15

Harvest season: Women's Sports Reaping Results

Vision, growth and next steps

Sabrina Ratih Chief Operating Officer at G2 Esports
Kim Fisher VP, International Business Development at Fanatics Inc.
Hugo Laborda Head of Global Sponsorships & Ambassadors at CUPRA
Claudia Carrion Women's Sports Director at Club América
Richard Feuz President - Servette FC Chênois Féminin
lasource noruega euroleague

15:15 - 15:45

Driving Innovation and Growth: towards a league-centralized business model

How leagues can leverage centralised technologies to enhance revenue growth and innovation

Thomas Torjusen Chief Digital Officer, Norwegian Professional Football League
Leander Monbaliu Partner and Chief Business Officer at LaSource
Evan Planchon Head of Digital at Euroleague Basketball
Bundesliga

15:45 - 16:15

Bundesliga's AI Content Revolution: Driving Global Digital Growth

Get a front-row seat to the Bundesliga’s AI Content and Product Revolution to understand how DFL Digital Sports utilizes the power of artificial intelligence. Experience the transformative journey of the Bundesliga brand on an international scale. By leveraging the "Create Once, Publish Everywhere”-approach, we’re redefining traditional editorial content into diverse formats, ensuring that Bundesliga stories are compelling and easily accessible on Bundesliga products worldwide. Understand how AI is not just reshaping, but fundamentally revolutionizing our content creation and personalization approaches as well as setting the pace for our strategic targets.

Björn Rosenthal Head of Product at Bundesliga / DFL Digital Sports
wffa american magic isdin

16:15 - 17:00

Maximizing the impact in Sports Sponsorships: A Multiverse of opportunities to seize

Success stories and insights across diverse sports

Judith Aldabó Partnerships Director at NYYC American Magic, Challenger in 37th America’s Cup
Dan Wood Co-founder & Head of Partnerships at World Freestyle Football Association
Raúl Casañas Sports Marketing Manager at ISDIN
Matheus Provinciali Head of Innovation & Entrepreneurship Manager at StartUB!
NBA

17:00 - 17:30

Thinking beyond the game

Sharon Fuller Associate Vice-President of Content and Social in Europe and the Middle East - NBA
Orient Express Racing Team

17:30 - 18:00

Winds of change: Innovation and ecological transition

Stephan Kandler Founder / Co-director at K-Challenge / CEO Orient Express Racing Team (shared position with Bruno Dubois)
Iulene Servent Azcona Subdirector - Diario SPORT
AMERICAS CUP

18:00 - 18:30

Serving all audiences: a comprehensive strategy for a stellar event

Creating an appealing experience for fans, partners, and citizens

Leslie Ryan Event Director, ACE Barcelona, organiser of the 37th America's Cup
Cocktail

18:30 - 19:30

After Networking

Day 3
B-STEP Barcelona

09:15 - 10:00

B-STEP STARTUP SHOWCASE

Supporting the creation, incubation and acceleration of new start-ups and entrepreneurial projects in the industry

Joan Pescador Project Manager at GroupB.live
Pierre Coisne CEO and Co-Founder - SLICE Athlete Services
Cayetano Tamayo Founder & CEO at VEXR
Rachele Sartirani Sports consultant & Project Manager at Street Football X Barcelona / No Limits Collective
Pedro Rodellar Martínez Director - SAEE, Servei d'Assessorament a Entitats Esportives
Xavier Almar Casas Business Advisor at Barcelona Activa
Barcelona Sports Hub

10:00 - 10:30

Barcelona Sports Hub, driving innovation within the Sports Tech ecosystem

Barcelona as a reference space where sports and innovation can be found, positioning the city as a reference headquarters in SportsTech at a national and European level.

Xavier Trallero Guillot Managing Director at Barcelona Sports Hub
Martí Niubó Baqué Director of Strategic Planning and Innovation of Sports Area - Barcelona City Council
Oriol Serra Cluster Manager at INDESCAT (Catalan Sports Cluster)
betahaus x

10:30 - 11:00

Frontiers of Innovation powered by betahausX: Next-gen tools from Korea moving the sports industry forward

Insights on disruption in the sports industry

Mateusz Matuszewski Senior Innovations Manager at betahausX
Jon Ander Merodio Coordinator at BerriUp
Manhyung Han CEO & Founder of Kinetic Lab
Hojoon Lee CEO at DLU2
Hanghwa Jeon CEO at DELIGHTPOOL
HaJong Shin CEO - Ascent Sports
Juno Junwoo Kim Direct at Ascent Sports
Hyungwon (Tom) Chae CEO of Matchark Ltd
COFFEE BREAK

11:00 - 11:15

Coffee Break

gsic braga celta real sociedad

11:15 - 12:00

Pushing the Limits: Sports in the Age of Innovation

André Viana Chief Advisor at SC Braga
Lalo García CEO HubIn - Founder CeltaLab 1923
Martin Artolain Arratibel Digital Strategy at Real Sociedad
Iñigo Bonilla Barroso Strategic Alliances & Business Development Director at GSIC powered by Microsoft
ioc fiba martinez echeverria

12:00 - 12:45

GAMING GOES DEEP: ESPORTS & GEN Z CULTURE

The core of the esports strategy of two prominent sports organizations.

Vincent Pereira Head of Esports at International Olympic Committee (IOC)
Gustavo Arellano Jorge Head Of Commercial Development at FIBA
Gonzalo Jiménez Illana Sports Law Partner - Martínez Echevarría
barsa blockchain

12:45 - 13:15

Web3 digital disruption for the sports industry

Strategy, best practice insights, and measurable added value results. Barça Vision platform.

Jordi Mompart Director of Research at FC Barcelona
Brian Heinen Founder at Blockchain in Europe
Cocktail

13:15 - 14:00

Networking

Day 4
Barcelona Capital Náutica

09:30 - 11:00

Fundación Barcelona Capital Nàutica venue host of 37TH AMERICA'S CUP BARCELONA

The city's commitment to the blue economy.

Ignasi Armengol Managing Director - Fundació Barcelona Capital Náutica
FC Barcelona

12:00 - 13:30

Barça Immersive Tour

FC Barcelona’s Fan Engagement strategy through a new disruptive and interactive Museum.

Jordi Penas Museum Director - FC Barcelona

Speakers

As Head of Product at DFL Digital Sports, Björn Rosenthal leads the Bundesliga’s digital transformation by merging data analytics and customer feedback with user experience to create innovative products. He has a deep passion for the scaling potential of generative AI as well as agile development methodologies.

Björn Rosenthal

Head of Product at Bundesliga / DFL Digital Sports

Sports industry expert in Content Creation & Strategy. Former Global Head of Central Content Creation at Red Bull Media House. Former Executive at BBC Sport. Co-founder of the agency Rational Collective.

Sharon Fuller

Associate Vice-President of Content and Social in Europe and the Middle East - NBA

Global leader in sports, events and media. Director of Daily Content at the award winning Olympic Channel Services, IOC. In charge of all daily content on Olympics.com and Olympic Channel. Board of Director at Basketball England, former Head of Editorial for Women’s Sports at GiveMeSport. Current ambassador for UNESCO for #FitForLife Gender Equality and Global First Ladies Alliance.

Benny Bonsu

Director of Daily Content, Olympic Channel Services, IOC

17 years of experience accross different areas within Euroleague Basketball. including brand, marketing ticketing, digital, innovation, content, communication & PR and business intelligence. Leading a team of over 20 people in marketing and communications. Currently heading communications & PR, brand & marketing, digital, content & AV, and business intellgence & analytics.

Alex Ferrer Kristjansson

Senior Director, Marketing and Communication at Euroleague Basketball

Marketing specialist with over 13 years of experience within the sports and entertainment industry. Developing LALIGA's media rights landscape through fan experiences & marketing campaigns. Implementing activations with LALIGA's broadcasters worldwide. Master in Global Sports Marketing from LALIGA Business School.

María José Silva Trigo

Head of LaLiga Experience and Activations

Event Director of the 37th America's Cup, the oldest trophy in international sport, dating back to 1851.

Leslie Ryan

Event Director, ACE Barcelona, organiser of the 37th America's Cup

Founder of the sports technology K-Challenge, Stephan Kandler, who has built up solid sailing experience over the last three decades, is one of the key figures in international sailing. He once again undertakes a 2nd America's Cup campaign with the same desire. And broader ambitions, beyond the competition.

Stephan Kandler

Founder / Co-director at K-Challenge / CEO Orient Express Racing Team (shared position with Bruno Dubois)

With +15 years of international experience working in Marketing, Sports, Media and Sales, Sabrina joined G2 Esports full-time as COO after working with the organization since 2018. Co-Founder of Value of We. Former Head of Global Partnerships at Red Bull Media House.

Sabrina Ratih

Chief Operating Officer at G2 Esports

Ignacio is in charge of events and partnerships on a global scale for FIBA 3x3. This includes event sourcing with cities, agencies, and National Federations. In addition, he oversees the global sponsorships opportunities within FIBA 3x3 for all the event tiers; the FIBA 3x3 World Cup and the FIBA 3x3 World Tour, the top tier competition with over USD 5m in prizemoney for this 2023.

Ignacio Soriano

Head of Events and Partnerships at FIBA

25-years international leadership experience in Higher Education Management and Talent Development, aligning executive challenges with corporate and institutional aims. Core Member of the Johan Cruyff Institute's Global Management Team, responsible for corporate strategy and execution by developing educational programs for sportspeople worldwide.

Mariel Koerhuis

General Manager at Johan Cruyff Institute

Since mid-September 2021, Director of Research at Futbol Club Barcelona. Responsible for the strategy on Artificial Intelligence and Blockchain technologies. PhD, Physics graduated from Universitat Autónoma de Barcelona.

Jordi Mompart

Director of Research at FC Barcelona

25 years’ experience in the sports industry, having held senior roles at organisations such as The FA, TEAM Marketing (working on UEFA Champions League), Match Hospitality (FIFA’s Official Hospitality Rights Holder for FWC) and Endeavor/ IMG. Kim’s remit at Fanatics includes new business development outside of the US and working with elite partners across the sports world.

Kim Fisher

VP, International Business Development at Fanatics Inc.

Developer of the Sports rights holders vertical at Newsbridge since 2018, working with sports properties like French Football Federation, International Handball Federation, French Rugby Federation, French Basketball Federation and clubs like Olympique de Marseille, Bayer 04 Leverkusen and Lille Olympique Sporting Club (LOSC).

Yvan Lataste

Head of Sports - Chief Business Development Officer at Newsbridge

Expert in partnerships, sponsorship, events, collaborations focusing in Europe and the US. International Business Economics graduate from Universitat Pompeu Fabra - Barcelona. Former Sponsorship & Events Director at Hispano Suiza. Over 5 years of experience working for the sports industry.

Judith Aldabó

Partnerships Director at NYYC American Magic, Challenger in 37th America’s Cup

Chief Executive Officer of Dragon Rouge since 2017, where he started as Director for Corporate Branding and Communications in 2007. Former Business Development Director at Brandsmiths.

Joe Hale

CEO at Dragon Rouge

2008 Oympic Fencer. Former Canadian Olympic Committee Commission Member & Program Manager for Athlete Relations & Marketing. M.A. in Olympic Studies graduated from the German Sport University Cologne.

Olya Abasolo Ovtchinnikova

Senior Athlete Communications & Digital Activation Manager at the International Olympic Committee

Over 8 years of experience working for FC Inter Milano in sustainable development through sport, communications, institutional relations and social impact analysis. CSR strategy building and implementation, SDGs promotion and Football for the Goals responsible.

Stefano Capellini

Project Manager at Inter Campus, FC internazionale Milano

Over 10 years of experience in digital and social media activities. Former Global Head of Digital at Amaury Sport Organisation (ASO). Currently at the IOC contributing to the development of virtual sports alongside International Federations and publishers while engaging with gaming communities.

Vincent Pereira

Head of Esports at International Olympic Committee (IOC)

Over 12 years of experience in the Sports industry within sports marketing, and customer loyalty. Former Sports Marketing and Retail manager at Nike EMEA. Graduated in Economics and English Studies from Universitat de Barcelona.

Paola Perarnau

Director of Marketing Strategy EMEA at The IRONMAN Group

Specialist in Sports Marketing with more than 9 years of experience in FIBA. Chemical Engineer, MBA and MSA. Currently responsible for the commercial development of the FIBA family with a focus on the sustainable growth of basketball around the world, establishing strategies, building new assets and new alliances.

Gustavo Arellano Jorge

Head Of Commercial Development at FIBA

+15 years of experience in Strategic and Digital Marketing, Sponsorships, Sales and Revenue Management in the sports and entertainment industry. In charge of marketing, branding and digital strategies to turn Sevilla FC into a recognizable and successful global brand. Former Head of Marketing at FC Barcelona.

Vanessa Basora

Global Brand & Digital Director - Sevilla FC

Working with social impact and education through sport with experience on agency, brand, charity and start ups, working across 6 continents of the world. Since 2006 developing the sport/art of Freestyle and Street Football. Freestyle Football now operates across 118 countries of the world with 9 different event formats.

Dan Wood

Co-founder & Head of Partnerships at World Freestyle Football Association

Journalist, Diario AS USA. Two-time Egypt Olympian, Artistic Swimming. Over 7 years of coaching internationally. Former Assistant Coach USA Synchro. Creative writer & athlete mentor.

Reem Abdalazem Bossaty

Sports Writer - Diario AS

Currently taking an important step with SC Braga in supporting promising startups at regional, national and international level with the launch of SBC Innovation Hub. Master's degree in International Sports Management from the ESBS European Sport Business School.

André Viana

Chief Advisor at SC Braga

Member of the Association Counsil at Association Suisse de Football (ASF). Member of the Committee at Swiss Football League. Former Project Manager at UEFA. Graduated from FIFA/CIES International Programme in Sports Management.

Richard Feuz

President - Servette FC Chênois Féminin

Digital & Content Lead at Premier Padel, the official professional padel tour launched in 2022. In charge of all the social media output across all channels, working with content producers from around the world. From 2024, Premier Padel will host up to 24 tournaments globally, as the tour continues to grow the sport in new territories and in every dimension.

Yasmine Akki

Digital & Content Lead at Premier Padel

Experienced Head Of Media and Chief Digital Officer with a demonstrated history of working in the sports industry. Skilled in Marketing Management, Digital Strategy, Coaching, Event Management, and Journalism. Working with league solutions for over 12 years. Part of Norwegian Professional Football League since 2013.

Thomas Torjusen

Chief Digital Officer, Norwegian Professional Football League

Master Degree in Sports Management, with special attention to sports marketing at Johan Cruyff Institute. Graduated in International Business Economics at the Universitat Pompeu Fabra (Barcelona). As a high performance athlete in Judo, Laia represented Spain in international events.

Laia Talarn

Marketing & Communication Director at Real Federación Española de Hockey

Sports management professional and digital marketing expert. Leadership experience in managing business accounts across sports business, hospitality and financial sectors. Part of Euroleague's Basketball since 2020, when he started as a Digital Marketing executive.

Evan Planchon

Head of Digital at Euroleague Basketball

Women's Sports Director of Club América since 2020. In these three years the team became champions of the Liga MX Femenil and Liga MX Femenil Sub 17. Former Team manager of the Pachuca Tuzos Club for the Liga MX Femenil. Finishing FIFA's Diploma in Club Management.

Claudia Carrion

Women's Sports Director at Club América



Susana Closa

Gerent - Institut Barcelona Esports / Ajuntament de Barcelona

Assisting a variety of stakeholders, from rightsholders and broadcasters to tech companies and start-ups in their challenge to navigate a rapidly changing and professionalising sports & media landscape. Former Chief Business Officer & Head of Legal of Belgian Pro League.

Leander Monbaliu

Partner and Chief Business Officer at LaSource

Multilingual, motivated, dynamic, versatile and diligent MSc Sports Management & Marketing graduate with hands-on business development, event organization, project management, marketing and sponsorship activation. Master in Football Business graduated from Johan Cruyff Institute.

Lukas Dorda

Online Learning Manager at Johan Cruyff Institute

Founder of HubIN.es. Co-founder of the sports innovation hub of the Real Club Celta de Vigo. Member of Board of Directors at Conector Startup Accelerator. MBA graduated from Universidad Intercontinental de la Empresa.

Lalo García

CEO HubIn - Founder CeltaLab 1923

Brian is a director of project development and commercializing products and platforms. Working in blockchain and the web3 space since 2013, he is a veteran of blockchain integration strategies and consumer behavior experiences. He is the founder of Blockchain in Europe group, Local Producer Ltd., and played American football at the Ohio State University.

Brian Heinen

Founder at Blockchain in Europe

Over 20 years of experience leading strategic planning. Over 10 years working in the sports industry. In charge of the definition and execution of RCD Espanyol's first global strategic communication, brand and institutional relations plan. Master in Internet Business and digital transformation from ISDI. Master in Communications Management from EAE Business School.

Sergio Aguilar

Branding & Communications Director - RCD Espanyol de Barcelona

Master in Digital Marketing graduated from ESIC Business & Marketing School. Former Clubs Project Manager at LaLiga.

Martin Artolain Arratibel

Digital Strategy at Real Sociedad

Part of ISDIN since 2016, when he started as Relationship Manager. Sports Marketing executive with international experience defining, planning, executing and optimizing external communication strategy. Wide experience in sports, health, cosmetic, tourism and travel. Highly focused in Communication, People and Culture.

Raúl Casañas

Sports Marketing Manager at ISDIN

Professional swimmer. Represented Spain in the Olympics in the 100 & 200 Breaststroke and the 4x100 Medley Relay. Member of Spain’s national team while simultaneously pursuing a Bachelor of Arts in Interdisciplinary Studies focused in Public Health and Nutrition in University of California, Berkeley.

Marina García Urzainqui

Professional swimmer - 2012/2020 Olympian

Inigo has developed his professional career fully linked to the sports industry, working for different right holders and sponsors such as LALIGA and Mahou San Miguel. As part of his role, Inigo has led the international expansion of the GSIC Powered by Microsoft, developing projects in Europe, USA, Middle East and APAC, where he has been living the last 2 years. Over the last 5 years Inigo has worked with +30 sport organizations and governing bodies in their digital transformation process.

Iñigo Bonilla Barroso

Strategic Alliances & Business Development Director at GSIC powered by Microsoft

Master Degree in Sports Communication from Universitat Ramón Llull. Working in different position at FIBA since 2015. Currently creating content that engages, informs and enlarges FIBA 3x3's digital audience from all around the world.

Esteban González

3x3 Digital Content Manager at FIBA

Museum director at FC Barcelona since 2006. Member and secretary of the board of Catalan Basketball Federation. Former CEO of FC Barcelona Foundation. Master in Management and International Business graduated from ESADE.

Jordi Penas

Museum Director - FC Barcelona

Managing Director of Barcelona Capital Nautica, a public foundation facilitating the local organization of America's Cup and leveraging a blue legacy in Barcelona and Catalonia.

Ignasi Armengol

Managing Director - Fundació Barcelona Capital Náutica

Developing Global CUPRA Sponsorship with partners like FC Barcelona, World Padel Tour, International Padel Federation, Formula-E, Extreme-E, KOI Squad, Exponential Experience, Primavera Sound, Boiler Room & Ambasadors. Master in Sport Management graduated from Johan Cruyff Institute. Former Social Media & Sponsoring at SEAT.

Hugo Laborda

Head of Global Sponsorships & Ambassadors at CUPRA

Olympic athlete representing Spain in field hockey at the Olympic Games in Athens 2004 and Beijing 2008. International Master in Sport Management graduated from Johan Cruyff Institute. In charge of Marketing & Communication at the Johan Cruyff Foundation since 2017.

Albert Sala Moreno

Marketing & Communication at Johan Cruyff Foundation

Product Manager at Diario SPORT since 2020. Journalism graduate from Universitat Autónoma de Barcelona. Master in Digital Product Management.

Iulene Servent Azcona

Subdirector - Diario SPORT

Encouraged and empowered more than 250 entrepreneurship projects in different technology sectors in all their phases, contributing to their business plan elaboration, marketing, sales, private and public fundraising, and being a team builder. Professor at Barcelona University, Mentor of EIT Health, Digital Consultant, Business Advisor, Coach of EIC, and Speaker. Founder of 9ineSports and CIO of Fan360.

Matheus Provinciali

Head of Innovation & Entrepreneurship Manager at StartUB!

Looking forward to meet entrepreneurs, startups investors & SME to boost the SportsTech ecosystem

Xavier Trallero Guillot

Managing Director at Barcelona Sports Hub

Coordinator of the Municipal Sports Council of Barcelona. Coordinator of the Barcelona Sports Strategic Plan. Sciences of Physical Education and Sports graduate from Universitat de Barcelona.

Martí Niubó Baqué

Director of Strategic Planning and Innovation of Sports Area - Barcelona City Council

Cluster Manager at INDESCAT, the catalan sports cluster, since October 2019. Merging sports & innovation and helping companies and the sports industry to improve their competitiveness.

Oriol Serra

Cluster Manager at INDESCAT (Catalan Sports Cluster)

Director of the International Master in Sports Law at the European University-Real Madrid. Specialized in matters such as Sports Compliance and Integrity, eSports or in the field of Blockchain technology within sports. Former Director of Legal, Compliance & Integrity at the consulting firm specialized in Sports, Above Sport Associates for more than 8 years.

Gonzalo Jiménez Illana

Sports Law Partner - Martínez Echevarría

Master en Sport Management, PhD student en Educación y Gestión de organizaciones deportivas. Especialista en estrategia deportiva, patrocinio y marketing. Ex Gerente Comercial en Cerro Porteño y Ex Docente en el Instituto Internacional de Gestión Deportiva. Director de UP Sports Group y Country Delegate de WorldSBN

Edgar Romero Jara

Corporate Relations en Johan Cruyff Institute

No Limits Collective is a creative studio and talent house specializing in Urban Culture. Their expertise lies in the intersection of music, sports, and lifestyle. Street Football X Barcelona defines itself as “not just a football community”, but an artistic project. The platform is a celebration of football, where boys and girls come together to share their passion while immersing themselves in the beautiful game.

Rachele Sartirani

Sports consultant & Project Manager at Street Football X Barcelona / No Limits Collective

Leading the most advanced open road simulator in rallying enviroment on PC platform. Group B is a Rally Simulator focus in car physics. A complete and realistic driving experience in the golden age of rallying.

Joan Pescador

Project Manager at GroupB.live

SLICE aims to empower individual athletes by alleviating the financial burden associated with travel logistics and general expenses. The start-up brings about a paradigm change for up-and-coming athletes through its Athlete Services platform

Pierre Coisne

CEO and Co-Founder - SLICE Athlete Services

5+ years of experience looking at modern innovation management for future-proof organizations. Versed Deep Tech Developer ( AI & Blockchain). Agile Product Development with Scrum applied Design Thinking and Customer Discovery.

Cayetano Tamayo

Founder & CEO at VEXR

Master in Sports Management graduated from Universitat Ramon Llull. Management Assistant at ADECAFF (Association of Businesses of Catalonia for Physical Activity and Fitness).

Pedro Rodellar Martínez

Director - SAEE, Servei d'Assessorament a Entitats Esportives

Global mindset | Cross-border profile | Multidisciplinary experience | Tech | Startups | Ecosystems | AgilePM® | PRINCE2® Foundation

Mateusz Matuszewski

Senior Innovations Manager at betahausX



Juno Junwoo Kim

Direct at Ascent Sports



HaJong Shin

CEO - Ascent Sports



Manhyung Han

CEO & Founder of Kinetic Lab



Hojoon Lee

CEO at DLU2



Hanghwa Jeon

CEO at DELIGHTPOOL



Hyungwon (Tom) Chae

CEO of Matchark Ltd



Jon Ander Merodio

Coordinator at BerriUp

Partners

ORGANIZER

LEARNING PARTNER

SUPPORTING PARTNERS

CONFERENCE PARTNERS

GLOBAL MEDIA PARTNER

TRAVEL PARTNER

ACCOMMODATION PARTNER

OFFICIAL BEER

MOBILITY PARTNER

MUSIC PARTNER

INSIGHT PARTNERS

INDUSTRY PARTNERS

EXHIBITORS

MEDIA PARTNERS

INSTITUTIONAL PARTNERS

Venue

Antigua Fábrica Estrella Damm

Carrer del Rosselló, 515, Barcelona, España

Book accommodation at the best price near the event by clicking on the map. Day 1: Networking Welcome Cocktail Day 2&3: Panels & Conferences. Day 4: Field Visits / Onsite Workshops

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