SPORTBIZ EUROPE es el punto de encuentro del sector de sports business, con un sello de networking calificado, en un ambiente descontracturado e inspirador. Un evento presencial que permitirá el networking en la ciudad de Barcelona y el acceso global a través de streaming. 4 días de contenido enfocado en los temas de tendencia de la industria, en innovación, transformación y en visualizar el futuro del mercado.
TENDENCIAS DE INVERSIÓN, BLOCKCHAIN, CRYPTO, NFTS, FAN TOKENS, SMART CAPITAL Y EXPANSIÓN
NUEVAS TECNOLOGÍAS APLICADAS AL NEGOCIO. PROCESOS Y PRODUCTOS DISRUPTIVOS. COMPETITIVIDAD Y VALOR AGREGADO
TENDENCIAS Y ESCENARIOS, ANÁLISIS, FRAGMENTACIÓN DE MERCADOS
ESPORTS, PERFORMANCE, SPORTS DATA, APUESTAS DEPORTIVAS, REVIEW, ESTADIOS INTELIGENTES. STARTUPS Y CASOS DE ÉXITO
PATROCINIO, VIDEO HIGHLIGHTS, FAN CONTENT, LICENCIAS Y RIGHT HOLDERS
DESAFÍOS Y OPORTUNIDADES PARA CLUBES, ASOCIACIONES, FEDERACIONES Y LIGAS DEPORTIVAS
19:00 - 21:00
09:00 - 09:30
09:30 - 10:00
How the sports industry has been transformed to favor its expansion and diversification
10:00 - 10:45
Novel platforms, formats and storytelling.
10:45 - 11:30
How to foster quality relationships with the new generation
11:30 - 12:00
12:00 - 12:45
How a refined innovation strategy can empower the business
12:45 - 13:30
The growth and evolution of the Esports audience
13:30 - 14:15
14:15 - 15:00
The sports' growth and its opportunities within the industry. Challenges to face and overcome. Next steps and commitment for development.
15:00 - 15:45
Success stories and trends
15:45 - 16:30
How to successfully leverage brand activations through esports.
16:30 - 17:00
Facilitating the future of digital Innovation and transformation through Web3. Sportfive & Polygon alliance
17:00 - 17:30
Venezia FC: 'The most fashionable club in world football'
17:30 - 18:00
Innovative solutions for the sports industry
18:00 - 19:00
09:15 - 10:00
10:00 - 10:30
Un proyecto del Barcelona Sports Hub
10:30 - 11:15
Taking risk to achieve the goal
11:15 - 11:30
11:30 - 12:15
The perks of the blockchain, a decentralized internet and how it stands to benefit the sports industry
12:15 - 12:45
Finding whole new ways to engage with audiences through immersive environments
12:45 - 13:30
Business and monetisation models beyond speculation. Use cases and utility for sports fans
13:30 - 14:00
A Bold Bavarian Brand
09:30 - 11:00
Bienvenida en el auditorio con una presentación a cargo de RCD Espanyol sobre la estrategia de expansión internacional del club. Luego un tour por el estadio.
12:00 - 13:30
Workshop focused on Business Intelligence & Analytics: its application on Euroleague's marketing & Sponsorship / Partnerships strategy.
Part of FC Bayern since 2020, when he started as Brand Strategy Director, in charge of management of the FC Bayern brand and the development and implementation of a corresponding brand strategy. In January 2022, he was appointed as Marketing Director. Former Director, Global Sports Marketing at Audi AG (sponsors of FC Bayern since 2002)
Working in the Sports Business industry since his post graduate studies dealing with top properties in different sports at local and global level. Former Partnerships Director at AS Roma and former Head of Global Sponsorships & Events at bwin. At the ATP Tour since November 2020 as Chief Business Officer, Daniele leads the Brand & Marketing, Commercial, PR, Tech and Digital teams.
17+ years’ experience as auditor, founder and consultant with global consultancy firms and sports organizations. Responsible for designing and overseeing the implementation of a modern risk management framework at FIFA. Also leading internal audits and supports the positioning of internal audit as trusted advisors in the organization.
Currently leading WSC's business development team in EMEA & China. Responsible for building, managing, and executing WSC’s business strategy in the region, working closely with leading Sports & Media organizations, including some of the largest leagues, federations, broadcasters & OTT's in the world, supporting them with their digital strategy & digital transformation.
Sales, marketing and sponsorship executive, currently leading and working collaboratively with key internal stakeholders to successfully develop and bring integrated commercial solutions to Global Partners to leverage and maximise F1’s impact. Prior to F1, Katerina held various senior roles at Liverpool FC, Discovery Golf and CNN International Commercial.
Especialista en Marketing Deportivo con mas de 9 años de experiencia en FIBA. Ingeniero Quimico, MBA y MSA. Actualmente es responsable del desarrollo comercial de la familia FIBA con especial atención en el crecimiento sostenible del baloncesto en todo el mundo, estableciendo estrategias, construyendo nuevos activos y nuevas alianzas
17 years of experience accross different areas within Euroleague Basketball. including brand, marketing ticketing, digital, innovation, content, communication & PR and business intelligence. Leading a team of over 20 people in marketing and communications. Currently heading communications & PR, brand & marketing, digital, content & AV, and business intellgence & analytics.
Creative social media professional with six years of experience in content creation and
managing large social media accounts. Demonstrated history of working in the sports industry, specializing in soccer. Former Social Media Content Creator at Major League Soccer. Former Director of Social Media at AC Reggiana 1919.
Rafa is currently leading blockchain at SECUTIX, the Event Industry Cloud. He started and is lead advisor of the DLT/Web3 thought leadership group at ELCA. Since 2006 he’s been management consultant, entrepreneur, venture-builder, early-adopter, alpha-tester, advisor & mentor to Fortune 100s, SMEs, Startups, Governments, IOs, NGOs, Blockchain platforms, DAOs, dApps, and their founders/leaders.
25+ years of experience in the Sports, Entertainment and Sponsorship industries. Member of the Board (RCDeportivo A Coruña, Spanish Marketing Association) / ex-IMG & Lagardere Sports / Sport Business Professor (ESADE, IE, Escuela Real Madrid, LaLiga Business School) / Adv.Boards B+, BYS, SportIn, OWQLO
Brian is a director of project development and commercializing products and platforms. Working in blockchain and the web3 space since 2013, he is a veteran of blockchain integration strategies and consumer behavior experiences. He is the founder of Blockchain in Europe group, Local Producer Ltd., and played American football at the Ohio State University.
Rohn is a serial entrepreneur with over 15 years of experience as a founder and mentor to multiple startups after starting his career as a management consultant. Currently he is the co-founder of Berlin-based SportsTechX, the leading market intelligence company for all things related to sports and innovation.
CEO and founder of LaSource. LaSource represents the best technologies in sports, amongst which LiveLike where he is also a cofounder, and Greenfly. With almost 15 years of experience in the sports industry working with clubs, leagues, broadcasters... on bridging the gap between sportstech and sports entities, Samuel loves the sports industry and exploring its untapped potential.
Director del Master Internacional en Sports Law de la Universidad Europea-Real Madrid. Especializado en materias como el Compliance y la Integridad deportiva, los eSports o en al ámbito de la tecnología Blockchain dentro del deporte Ex Director de Legal, Compliance & Integrity en la firma consultora especializada en Deporte, Above Sport Associates durante más de 8 años.
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