Content
SPORTBIZ EUROPE is the meeting point for the sports business sector, with a distinctive stamp of genuine and qualified networking, bringing like minded professionals together in a casual and inspiring atmosphere. Set in the exciting city of Barcelona, SPORTBIZ EUROPE hosts face-to-face networking alongside digital streaming, allowing our global community to interact, engage and contribute in real time. A four day event focused on the hottest topics around innovation, digital transformation and market trends shaping the future of our sport.
FAN EXPERIENCE
MATCHDAY, TICKETING, ANALYTICS AND SPORTS FACILITIES
INSPIRING BRANDS
VIDEO HIGHLIGHTS, FAN CONTENT, LICENSES AND RIGHTS HOLDERS
CONTENT & PLATFORMS
STREAMING, OTT, ADAPTED CONTENT, NEW PLAYERS AND GLOBAL FANS
GLOBAL AUDIENCES
TRENDS AND SCENARIOS, ANALYSIS, MARKET FRAGMENTATION
SMART PARTNERSHIPS
SPONSORSHIP. ADDED VALUE AND COMPETITIVENESS. NEW TECHNOLOGIES APPLIED TO BUSINESS.
INNOVATION & WEB3
GAMING, BLOCKCHAIN, PERFORMANCE, SPORTS DATA, BETTING, REVIEW, SMART STADIUMS, STARTUPS & SUCCESS STORIES
Program
19:00 - 21:00
Welcome Cocktail
09:00 - 09:30
Opening
09:30 - 10:00
SPORTS INDUSTRY 2023: WHERE DO WE GO NOW
A pathway for growth and expansion. Global challenges.
10:00 - 10:45
THE BATTLE FOR FAN ATTENTION IN SPORTAINMENT
Winning audiences in an overcrowded battlefield
10:45 - 11:30
Building a sports brand that can stretch beyond borders
How to futureproof the brand while building new ventures for sustainable growth
11:30 - 12:00
Coffee Break
12:00 - 12:45
INCOME REVOLUTION: NEW BUSINESS OUT-OFF-THE-BOX
Content-based revenue strategies. Bringing added value to fans.
12:45 - 13:30
ATHLETES TO POWER: LEADING ON AND OFF THE PITCH
In the center of the content strategy
13:30 - 14:30
Lunch Break
14:30 - 15:15
Harvest season: Women's Sports Reaping Results
Vision, growth and next steps
15:15 - 15:45
Driving Innovation and Growth: towards a league-centralized business model
How leagues can leverage centralised technologies to enhance revenue growth and innovation
15:45 - 16:15
Bundesliga's AI Content Revolution: Driving Global Digital Growth
Get a front-row seat to the Bundesliga’s AI Content and Product Revolution to understand how DFL Digital Sports utilizes the power of artificial intelligence. Experience the transformative journey of the Bundesliga brand on an international scale. By leveraging the "Create Once, Publish Everywhere”-approach, we’re redefining traditional editorial content into diverse formats, ensuring that Bundesliga stories are compelling and easily accessible on Bundesliga products worldwide. Understand how AI is not just reshaping, but fundamentally revolutionizing our content creation and personalization approaches as well as setting the pace for our strategic targets.
16:15 - 17:00
Maximizing the impact in Sports Sponsorships: A Multiverse of opportunities to seize
Success stories and insights across diverse sports
17:00 - 17:30
Thinking beyond the game
17:30 - 18:00
Winds of change: Innovation and ecological transition
18:00 - 18:30
Serving all audiences: a comprehensive strategy for a stellar event
Creating an appealing experience for fans, partners, and citizens
18:30 - 19:30
After Networking
09:15 - 10:00
B-STEP STARTUP SHOWCASE
Supporting the creation, incubation and acceleration of new start-ups and entrepreneurial projects in the industry
10:00 - 10:30
Barcelona Sports Hub, driving innovation within the Sports Tech ecosystem
Barcelona as a reference space where sports and innovation can be found, positioning the city as a reference headquarters in SportsTech at a national and European level.
10:30 - 11:00
Frontiers of Innovation powered by betahausX: Next-gen tools from Korea moving the sports industry forward
Insights on disruption in the sports industry
11:00 - 11:15
Coffee Break
11:15 - 12:00
Pushing the Limits: Sports in the Age of Innovation
12:00 - 12:45
GAMING GOES DEEP: ESPORTS & GEN Z CULTURE
The core of the esports strategy of two prominent sports organizations.
12:45 - 13:15
Web3 digital disruption for the sports industry
Strategy, best practice insights, and measurable added value results. Barça Vision platform.
13:15 - 14:00
Networking
09:30 - 11:00
Fundación Barcelona Capital Nàutica venue host of 37TH AMERICA'S CUP BARCELONA
The city's commitment to the blue economy.
12:00 - 13:30
Barça Immersive Tour
FC Barcelona’s Fan Engagement strategy through a new disruptive and interactive Museum.
Speakers
Björn Rosenthal
Head of Product at Bundesliga / DFL Digital SportsSharon Fuller
Head of Social Media and Content NBA EMEBenny Bonsu
Director of Daily Content, Olympic Channel Services, IOCAlex Ferrer Kristjansson
Senior Director, Marketing and Communication at Euroleague BasketballMaría José Silva Trigo
Head of LaLiga Experience and ActivationsLeslie Ryan
Event Director, ACE Barcelona, organiser of the 37th America's CupStephan Kandler
Founder / Co-director at K-Challenge / CEO Orient Express Racing Team (shared position with Bruno Dubois)Sabrina Ratih
Chief Operating Officer at G2 EsportsIgnacio Soriano
Head of Events and Partnerships at FIBAMariel Koerhuis
General Manager at Johan Cruyff InstituteJordi Mompart
Director of Research at FC BarcelonaKim Fisher
VP, International Business Development at Fanatics Inc.Yvan Lataste
Head of Sports - Chief Business Development Officer at NewsbridgeJudith Aldabó
Partnerships Director at NYYC American Magic, Challenger in 37th America’s CupJoe Hale
CEO at Dragon RougeOlya Abasolo Ovtchinnikova
Senior Athlete Communications & Digital Activation Manager at the International Olympic CommitteeStefano Capellini
Project Manager at Inter Campus, FC internazionale MilanoVincent Pereira
Head of Esports at International Olympic Committee (IOC)Paola Perarnau
Director of Marketing Strategy EMEA at The IRONMAN GroupGustavo Arellano Jorge
Head Of Commercial Development at FIBAVanessa Basora
Global Brand & Digital Director - Sevilla FCDan Wood
Co-founder & Head of Partnerships at World Freestyle Football AssociationReem Abdalazem OLY
2x Olympian, Coach & Mindset ExpertAndré Viana
Chief Advisor at SC BragaRichard Feuz
President - Servette FC Chênois FémininYasmine Akki
Digital & Content Lead at Premier PadelThomas Torjusen
Chief Digital Officer, Norwegian Professional Football LeagueLaia Talarn
Marketing & Communication Director at Real Federación Española de HockeyEvan Planchon
Head of Digital at Euroleague BasketballClaudia Carrion
Women's Sports Director at Club AméricaSusana Closa
Gerent - Institut Barcelona Esports / Ajuntament de BarcelonaLeander Monbaliu
Partner and Chief Business Officer at LaSourceLukas Dorda
Online Learning Manager at Johan Cruyff InstituteLalo García
CEO HubIn - Founder CeltaLab 1923Brian Heinen
Founder at Blockchain in EuropeSergio Aguilar
Branding & Communications Director - RCD Espanyol de BarcelonaMartin Artolain Arratibel
Digital Strategy at Real SociedadRaúl Casañas
Sports Marketing Manager at ISDINMarina García Urzainqui
Professional swimmer - 2012/2020 OlympianIñigo Bonilla Barroso
Strategic Alliances & Business Development Director at GSIC powered by MicrosoftEsteban González
3x3 Digital Content Manager at FIBAJordi Penas
Museum Director - FC BarcelonaIgnasi Armengol
Managing Director - Fundació Barcelona Capital NáuticaHugo Laborda
Head of Global Sponsorships & Ambassadors at CUPRAAlbert Sala Moreno
Marketing & Communication at Johan Cruyff FoundationIulene Servent Azcona
Subdirector - Diario SPORTMatheus Provinciali
Head of Innovation & Entrepreneurship Manager at StartUB!Xavier Trallero Guillot
Director at Barcelona Sports HubMartí Niubó Baqué
Director of Strategic Planning and Innovation of Sports Area - Barcelona City CouncilOriol Serra
Cluster Manager at INDESCAT (Catalan Sports Cluster)Gonzalo Jiménez Illana
Sports Law Partner - Martínez EchevarríaEdgar Romero Jara
Corporate Relations en Johan Cruyff InstituteRachele Sartirani
Sports consultant & Project Manager at Street Football X Barcelona / No Limits CollectiveJoan Pescador
Project Manager at GroupB.livePierre Coisne
CEO and Co-Founder - SLICE Athlete ServicesCayetano Tamayo
Founder & CEO at VEXRPedro Rodellar Martínez
Director - SAEE, Servei d'Assessorament a Entitats EsportivesMateusz Matuszewski
Senior Innovations Manager at betahausXJuno Junwoo Kim
Direct at Ascent SportsHaJong Shin
CEO - Ascent SportsManhyung Han
CEO & Founder of Kinetic LabHojoon Lee
CEO at DLU2Hanghwa Jeon
CEO at DELIGHTPOOLHyungwon (Tom) Chae
CEO of Matchark LtdJon Ander Merodio
Coordinator at BerriUpPartners
ORGANIZER
LEARNING PARTNER
SUPPORTING PARTNERS
CONFERENCE PARTNERS
GLOBAL MEDIA PARTNER
TRAVEL PARTNER
ACCOMMODATION PARTNER
OFFICIAL BEER
MOBILITY PARTNER
MUSIC PARTNER
INSIGHT PARTNERS
INDUSTRY PARTNERS
EXHIBITORS
MEDIA PARTNERS
INSTITUTIONAL PARTNERS
Companies Attending
Venue
Antigua Fábrica Estrella Damm
Carrer del Rosselló, 515, Barcelona, España
If you need any assistance with your trip, our travel partner VB Sports will be happy to help. Please contact entertainment@vb-sports.com, mentioning SPORTBIZ to receive the best options for your trip.
Searching for accommodations in Barcelona?
-Sercotel Rosellón / Caspe. Use the code "SPORT24" to apply the discount here: https://www.sercotelhoteles.com/en/hotels
-Catalonia Hotels: Book your stay with a special rate: https://www.cataloniahotels.com/en/content/sportbiz-europe